Social Media Can Be a Mythological Waste of Time

JohnOConnor Blogging, Individual Services Leave a Comment

Recently, an executive in transition, a $150,000+ earner, was referred to me by a fellow professional service provider. Let me call this person Paul. Paul came to me with no less than 50 pages of contacts, resume material and logs from his nine month job search online and offline. As he recounted the many in person networking hours and literally countless hours sending resumes, posting blogs and using social media channels I realized that his activity was quite fruitless. Of course I didn’t tell him that but it was apparent. Instead of being closer to his goal of securing similar employment as a financial professional he seemed farther away.