Archive for the ‘Personal Branding’ Category

LinkedIn Fundamentals: Part One Posted on
January 23, 2015 by

LinkedIn Fundamentals: Part One

You need a LinkedIn profile and it needs to be strong. We will cover the basic LinkedIn fundamentals here because most people in career transition or change, which is probably all of us, do not understand or implement the basics. The basics include a professionally rendered resume and accurate career material. We assume you understand […]

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Employment Outlook through LinkedIn Posted on
January 05, 2015 by

2015 Employment Outlook – LinkedIn is Shaping the Future of Recruiting

Let’s look back and let’s look forward. In 2007 I was quoted in an article that was inspired by me sending a Linked In invitation to a reporter at the Raleigh News & Observer about a story she was writing about networking groups and LinkedIn. In her reply to me I remember the reporter, not knowing what LinkedIn is was, asked me was it a dating site and, well. “Uh, I don’t think it is a dating site and, you know, I am not sending out dating invitations…but I think LinkedIn is big and going to be bigger.” Embarrassed I scrambled to inform Sue Stock about my business only intentions and ultimately I got to add the finishing touches to her article on LinkedIn and networking – “You are your Google search results.”

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Improve Your Resume from Blah to Wow Posted on
June 05, 2014 by

Take Your Resume From Blah to Wow

When creating a resume it’s important to look at the document as a branding tool, written to a specific audience (the employer) and it must capture the attention of the reader to achieve the goal of getting an interview. In today’s market, content remains the king and content drives strategy, which includes the look, keywords, […]

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tpecfp-04 Posted on
January 16, 2012 by

Are You Ready for an Improving Executive Job Market?

Many indicators point to hiring in general picking up but one of the leading indicators proves that executives hires now look very strong now. Not only has the US Department of Labor backed up these statistics but many leading indicators prove executive hiring is climbing at a healthy rate. Any rate of advancement seems good […]

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Connect with the Right Staffing Firm Posted on
December 12, 2011 by

Do You Want to Love Your Job in 2012?

Employed? Unemployed? Underemployed? To progress in your career you must think differently then the average person. You don’t really have to love your job but you better be passionate about what you want in a job (whether you are looking for a new job or not). Evaluate your role at current organization. Evaluate your future […]

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tiosstg-03 Posted on
August 30, 2011 by

A Quiet Take on YouTube Brands

At least weekly former clients, current clients and jobseekers at all levels bring to us “new” ideas about searching on the web. Many ideas impress. I see a lot of creative action taken on many forums that seem new and different. But with every new idea come intended and unintended consequences. Your cool new video […]

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pptdtyias-n-04 Posted on
May 24, 2011 by

Your Social Media Editorial Strategy

I would argue that those two are now blending and will continue to blend. By creating a more powerful purpose in your “social media’ regardless of platform you will be able to anticipate and be prepared for the future. The future to me looks like a blend. To be ready for that blend create a content and relevant editorial strategy to help define your future brand.

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wmabcahtdwt-01 Posted on
May 13, 2011 by

Are Recruiters Demanding Too Much Information in the Hiring Process?

I asked one client about his recent experience during an all day executive assessment.
He said: “Are they allowed to pull my DNA too? I cannot believe how much I had to reveal and submit for them to even consider me. When did this happen?”
If you haven’t been interviewing or are not ready to handle these requests the message is clear. Companies want more information from you and they are trying to get it whether you like it or not.
Has this happened to you? What have you done to respond? How will you respond in the future?

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waiawati-i-04 Posted on
March 28, 2011 by

Online Reputation – Early 2011 Trends

A new group of tools will start to emerge so that you can find out about your reputation online. Most people do not know how to evaluate their online reputation today. It’s harder to stand out now online since everyone seems to be on the web. But the key to standing out needs to be quality, diversity and understanding some of the new trends in online reputation management.

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inalwdid-01 Posted on
March 14, 2011 by

My NCAA Bracket – John Wooden’s Pyramid of Success

“Always seek to find the best way rather than insisting upon your way.”
John Wooden

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