How do you follow up and finish first as you compete for clients and for jobs? How do you assert yourself and win in any negotiation? Language matters. Find out how to close conversations and deals.

Lilly Ferrick is President of Lilly Ferrick, LLC, a company offering consulting and outsourced sales to companies in various sectors of healthcare. Since 2011 Lilly and team have been helping their clients grow by improving their sales processes, shorten sales cycles, and helping them secure larger, more profitable engagements. Clients include healthcare diagnostic companies, niche marketing agencies, product development, and software companies. The team has developed customized processes that encourage client success and has evolved to incorporate various technologies that marry individualized sales strategy and goals for each client.